Fermented Japanese persimmon

Smell like yourself again.

After forty, skin starts making 2-nonenal, an oily compound ordinary soap slides straight past. Persimmon tannin binds it, so there is nothing left to cover up.

Start smelling younger
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  • 60-day money-back guarantee
Everything you need, nothing you don't

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Everything you need, nothing you don't

Persimmon soap bars Choose 2, 3 or 6. The 6-bar box has the lowest price per bar. Your pick
Draining dish Keeps the bar firm between showers. Add it in your cart. Optional

ALWAYS INCLUDED

Money-back guarantee If it does not work for you, we refund you. Keep the bars. 60 days
Subscribe and save Delivered monthly, with a discount on every box. Save 20%
DISCOVER PERSIMMON

Prices show in your own currency at checkout. Tracked delivery, dispatched within 24 to 48 hours.

We eliminate 2-Nonenal

The compound behind aging odour, measured against ordinary soap.

2-Nonenal

What is in it

4 main ingredients.

No dye, no synthetic fragrance, no sulfates. Just what binds the odour and what keeps skin comfortable.

See the full ingredient list
  1. 01

    Japanese persimmon extract

    Binds 2-nonenal, the compound behind age-related body odour.

  2. 02

    Green tea leaf

    Antioxidants for skin under stress.

  3. 03

    Sage

    Calms the skin without stripping it.

  4. 04

    Olive oil base

    Keeps the lather gentle enough for every day.

WHY IT WORKS

Six reasons it works differently

Ordinary soap was built for sweat and dirt. This was built for the one thing it misses.

Explore persimmon soap

  1. It removes the smell instead of covering it

    Most soaps and deodorants lay fragrance over the top. Persimmon tannin binds 2-nonenal itself, so there is nothing left to mask.

  2. The people closest to you notice first

    Your nose tunes out a smell that is always there. The people who hug you do not. That is why most people make this switch quietly.

  3. One bar, nothing extra

    No reapplying at lunch, no cologne, no fabric spray. It rides along in the shower you already take.

  4. Gentle on skin that has changed

    An olive oil base with no sulfates, no alcohol and no baking soda, the things that sting skin that is thinner than it used to be.

  5. No dye, so it will not stain

    Real persimmon tannin is earthy brown, not bright orange. Run the bar over a white cloth: it cleans it rather than colouring it.

  6. Sixty days to decide

    Use it every day for two months. If nobody notices a difference, you get your money back and you keep the bar.

Questions people actually ask

How long before I see results?
Add your answer here.
How long before anyone notices?
Give it two to three weeks of daily use. The one thing to know: you will not smell the difference yourself. Your nose filters out any smell that is constantly present, which is the same reason you cannot smell your own house. The people who hug you notice first.
What is 2-nonenal?
A compound identified by researchers at Shiseido in Japan in 2001. It forms when the fatty acids in your skin's natural oil oxidise, and it was found in people over forty but not in younger people. It has a stale, faintly sweet smell. In Japan it is common enough to have an everyday word: kareishu.
Why will ordinary soap not shift it?
Because 2-nonenal is oil-based and ordinary soap is built for the water-soluble things: sweat, dirt, the day. It is the reason you can wash a wool jumper after a bonfire and it still smells of smoke. Persimmon tannin binds to the compound rather than sliding past it.
Where should I use it?
Four places, because that is where skin produces the most oil: the back of the neck up into the hairline, behind the ears, the chest along the breastbone, and the upper back. Lather, leave it for half a minute, rinse with lukewarm water.
Is it gentle enough for every day?
Yes. It is built on an olive oil base with no sulfates, no alcohol, no baking soda and no synthetic fragrance, which matters because mature skin is thinner and drier than it used to be. If your skin is very reactive, patch test first as you would with anything new.
What is actually in it?
Fermented Japanese persimmon extract for the tannins that bind the odour, green tea leaf for antioxidants, sage to calm the skin, on an olive oil base. No dye and no perfume, which is why the bar is an earthy brown rather than bright orange.
What if it does not work for me?
You have 60 days. Tell us it did not work and you get your money back, and you do not have to send the bar back.
Shipping
Orders are dispatched within 24 to 48 hours and tracked to your door. You get the tracking link as soon as the bar ships.